Hello, i'm Paola Zaia Designer & Brand Strategist.

Our history

Welcome to Strategica, where our journey began in the charming city of Treviso, Italy, back in 2019. It all started with a spark of creativity from our founder Paola Zaia, Italian designer, brand strategist and founder of this firm.

Her vision was simple yet profound: to offer efficient visual identity and communication solutions, helping both companies and individuals shine in a competitive market.

Our commitment to high-quality service, an eye for detail, and unwavering professionalism quickly propelled us beyond European borders. Today, we’re proud to have our headquarters in Dubai, effectively erasing geographical boundaries to serve our diverse clientele globally.

At Strategica, we blend marketing savvy with design and communication expertise to offer comprehensive brand strategies, ensuring your personal and company brands make a lasting impact in the marketplace.

Join us in this exciting journey, where your vision becomes our mission.

Brands launched
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For over five years, Strategica has excelled in designing unique brand identities and delivering cohesive image services. 
Experts at your service
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Strategica boasts a team of experts and strategic collaborations with bespoke business partners. This combination ensures we provide top-tier, comprehensive services, uniquely tailored to each client’s needs, ensuring both quality and innovative solutions.
Strategies in action
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We actively assist more than 50 entrepreneurs, guiding them step by step to position their brands effectively in the market with our full-scale, continuous brand strategy services, tailored to their unique needs and goals. Long-term services yield the best results.

MEET PAOLA ZAIA

Paola Zaia, Italian designer and brand strategist, founded Strategica blending marketing, communication and design excellence together. Gaining invaluable insights from her experiences with top companies across Europe, Paola’s passion for marketing and visual design led her to pursue advanced studies in communication at the San Raffaele University of Rome. This blend of real-world experience and formal education has propelled Strategica to international acclaim, with its headquarters now in Dubai, UAE. Today, Paola leverages her unique perspective and expertise to serve a diverse, global clientele, offering cutting-edge brand solutions.

Mission

Our mission at Strategica is to empower entrepreneurs to stand tall in the competitive marketplace, combining design, communication, and marketing expertise. Our commitment is to make your brand resonate with your audience, ensuring it stands out with clarity and purpose. At Strategica, we don’t just talk about brand strategy and position; we bring them to life.

Vision

Vision at Strategica is to be the foremost destination for entrepreneurs and visionaries in Dubai seeking to make their mark. We’re dedicated to becoming the reference point for exceptional branding and design, guiding businesses to not only emerge but lead in their industries.

OUR TEAM

Paola

Owner & Brand Strategist

Luca

Head of Visual

Beatrice

Breve descrizione qui

Roberto

Head of Social Media

Marco

Web Designer & Developer

Alberto

Web Master

Lorenzo

Head of Copywriter

Partners
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Our team partners with over ten local businesses, delivering a comprehensive service to enhance our customers’ market presence. This collaborative approach ensures diverse expertise and resources, enabling us to offer tailored, effective solutions that drive success and visibility for our clients in their respective markets.

OVER 500
PEOPLE TRUST ME

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Don't wait, call us today!

Our squad of consultants holds the key to your perfect solutions.
Simply complete the form, and we’ll reach out at lightning speed. Or, drop us a line on WhatsApp to schedule a consultation – your success story awaits!

or write an e-mail

Dubai: DIFC – Emirates Financial Towers
Dubai | United Arab Emirates